Series A–C SaaS companies grow design headcount without growing design impact. The output stays fragmented, culture never forms, and product decisions happen without design in the room. I build the layer that changes that — strategy, team structure, and discovery, from someone who's delivered the outcomes above. Trained in economics. Still in the craft. Only advising on workflows I've shipped myself.
Your value isn't that design gets prettier — it's that design starts scaling. Principles that survive onboarding. Process the team actually uses. Hiring that raises the bar. Discovery that gets you out of the feature‑factory loop. AI enablement that goes beyond the demo.
That's a more fundable problem to solve than "make things look better", and it's the work I've done inside Lokalise, Egnyte, and a handful of startups. It's also the work most scale-ups try to delegate to an IC — and it doesn't work. See how I run a team day to day →
No hourly billing games. Each package delivers something you can share with your board on Monday. The Audit is the natural front door; most clients continue into a Fractional engagement from there.
A structured review of your product UX, design process, and team setup — delivered as a prioritised action plan. The easy yes for founders and CPOs who know something's off but can't name it.
I embed part‑time, 1–2 days/week, for 3–6 months. Setting principles, establishing process, coaching your designers, and sitting in the rooms where product decisions get made.
One intense week, your team in the room. Problem framing, user insight synthesis, opportunity mapping. For founders who need fast, defensible clarity on what to build next.
Three moments where the work was the turning point — not a contributing factor.
No long sales motion. No 40‑page proposal. Four clear stages, always anchored to a written artefact you can share and act on.
Free 30‑min call. I ask the uncomfortable questions early so we both know if this is the right fit.
One to two weeks inside. Stakeholder interviews, docs, the Slack channels nobody points you to on day one.
A written memo. What I see, what I'd do, and — critically — what I'd stop doing. Delivered live, not over email.
Optional continuation: retainer, workshop, or embedded support while the team executes the change.
Unedited excerpts. Full versions on LinkedIn.
Maciej brought back a lot of speed and agility I was starting to miss at Lokalise, while also being very fun to work with. He scales fluidly from pixel‑perfect to high‑level strategic oversight. On top of that, he understands business.
He not only shares his professional perspective but also encourages me to think critically and validate ideas with data.
Maciej has the unique ability to fire up the energy in a room, keep everyone honest about who they are and what they're doing, and be super proactive in making the product and team better. Maciej is a rare find in the design and product space.
A strong hands‑on designer with a solid focus on user‑centricity, and a wonderful colleague who has a natural ability to bring people together and get them excited about their work. He is a kind and compassionate people leader.
I take on a small number of clients at a time so I can stay in the work, not just on the sidelines. If we're not a fit, I'll say so on the call and point you somewhere better.
The easiest yes, and the most useful 2–3 weeks you'll spend this quarter. A written, prioritised action plan you can take to the board. Most clients continue into a Fractional engagement from here.
30 minutes. No deck. No sales. If there's a fit, we'll schedule a longer working session. If there isn't, I'll tell you.
If the thing you're working on is worth getting right, the next step costs you thirty minutes and nothing else.
Book a discovery callI’m using these on daily basis with high degree of expertise
Skills / tools I know well enough to get around so they help me
...and all the management / documentation stuff from Atlassian, Slack, Asana, Google, ProductBoard, and Microsoft